How often do you check your Twitter feeds or Facebook account?
Do you check it once a day? A few times a week? Once or twice a month?
Or are you one of those people ADDICTED TO SOCIAL MEDIA to the point where your phone is in constant danger of running out of battery because you’re continually online and checking in with everyone you’ve ever known?
If you’re a brand manager, one goal of your job is to ensure that you have an active Social Media presence.
Some companies do it well. Some companies do it poorly. Some companies are non-existent in the social space. Those that do it well don’t necessarily need any more advice other than to keep doing what’s working. Those that do it poorly need all the help that they can get. And those that aren’t participating at all – well, maybe that’s okay for them. It depends on the industry and their products, we suppose. Continue reading TOP 9 BRANDS WITH THE LARGEST SOCIAL MEDIA MARKET SHARE→
In today’s cruel Internet world, if you participate in social media at all then you’ve likely participated (in one way or another) in cyberbullying.
And Web Watch isn’t even talking about the overly mean, news-worthy levels of pure, unadulterated hatred that should never happen to anybody, at anytime, anywhere, ever. Just posting angry messages about anonymous people with bad driving habits, or Instagramming photos of unusual hair styles or clothing choices — those also could be counted under the generic CYBERBULLY tag.
Web Watch was in a grocery store recently, when we saw a customer walking through the aisles with her hair stacked up on her head and a baseball cap perched precariously atop the towering threads. It was not a good look on her, nor would it be a good look on anybody. Why a baseball cap instead of a hair wrap? We may never know the answer. But she was confident in what she was wearing, and Web Watch applauds her for this. Continue reading BEST WAY TO AVOID CYBERBULLIES? STOP USING FACEBOOK→
Commenting (whether it be on a blog, a Facebook page, or via Tweet) is a fine art.
Some people get it right, and are effective in rallying other readers behind their cause. Others are looked at as Internet trolls, people who have absolutely nothing to add to the conversation.
Look, it’s really easy — we get it, the Internet is an anonymous cesspool of interaction, allowing anyone with a screen and a keyboard to shout out whatever they feel like, at any time they’d like. The First Amendment does protect those folks in saying whatever they want, but the First Amendment doesn’t guarantee that they can say it wherever they can. That’s why the DELETE and BAN buttons were invented.
Lindsay Rule is comfortable traveling by herself, which is unusual for a young single woman in today’s scary world.
Don’t get us wrong – it’s not that traveling by oneself that’s the scary part – it’s the way that Lindsay chose to do it that may have given her family and friends a bit of a scare.
On the other hand, if you think about what Lindsay did, she was probably traveling in the most safe way possible. She technically wasn’t traveling alone; she was bringing hundreds of eyes with her, watching her every move.
Here’s a better question: how many Web Watch readers are NOT on Facebook?
Ah, that’s a bit more interesting. What better icebreaker for a room than to discuss reasons why someone has chosen not to be on Facebook. Are they missing out on anything from their friends or family? Do they not get invited to parties or see the latest vacation photos from their neighbors?
Some would argue that not being on Facebook is liberating. It can make you interact with people the way they were meant to be interacted with: in person, one-on-one.
You know, like we used to before Facebook came around.
But Web Watch has found a reason that you might want to reconsider your anti-Facebook stance:
By now, you’ve probably gotten used to all the privacy warnings about Facebook, Google, LinkedIn, and other social media and online sites.
You’ve certainly heard all the news, even if you haven’t taken the time to actually do anything about it in your own life.
And maybe that’s okay. Maybe it all depends on your personal philosophy about what people can do with your personal information. They say that kids today don’t care as much about keeping things to themselves as their parents did at that same age.
Of course, all that openess could come back to bite those youngsters when they go out to find their first job — but that’s at least 10 years from now, right?