So you’re surfing the web without any Ad Block plugin installed in your browser, because you know that Internet content isn’t free.
And you’re checking out some site and you see an ad for a product that you recently Googled for. Or for a website that you visited the other day. Or for a travel destination that is related to a message board you frequent.
All of these are targeted ads, placed there by the businesses as a way to draw you back to their site to conclude any unfinished business you may have left there.